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Has the number of fans on your Facebook page decreased? A complete explanation.

Certainly our followers on Facebook page know very well that there is a new feature from Facebook where Facebook will remove likes from inactive accounts (closed or temporarily suspended) from Facebook pages, with the note that if they return to work again, they will return to you as a like on your page. This is exactly what we highlighted through a post on the Facebook page. And indeed, this has affected most of the Arabic Facebook pages, where the number of likes on the page has decreased, and some page owners started to get frustrated due to not knowing about the new feature, so I want to clarify in this topic the whole issue and whether this feature is positive for them or not.



First of all, I want to inform you that it is very positive for you as an online company owner or a Facebook page owner in general. All forms of fans, accounts that are not working or have been suspended or unwanted accounts “spam” and other accounts that do not provide value to page owners are deleted, and this is actually a good thing even if it causes a decrease in the number of likes on your page.

Certainly, this feature will completely eliminate the fake fame of some posts on Facebook whose owners buy likes or exchange likes, or other factors that make some fake page posts reach a larger number while not deserving it. This is good for page owners who do it the right way, as your posts will reach real people on Facebook who will see and interact with the content, thus reaching a larger number of viewers.

Facebook statistics were not accurate before, but now they have become accurate, so you can know who likes your page and who specifically reached your posts, and who interacted with it with accurate and real percentages.

Certainly, now you can promote Facebook posts and pay money for real people to like your page and view your posts on your page. This is excellent if you are experiencing low interaction on your page. Follow a previous topic from us titled 10 Steps to Increase the Reach Rate of Facebook Page Posts to get more interaction on your page and thus reach a larger number of fans.

Certainly, some pages may lose thousands of likes and this depends on the number of page fans. Million-page owners will certainly be affected by this, but it remains good for them. To clarify again because some people think that inactive fans will be removed, but this is not true, only fans with closed accounts are deleted, and if they return to work, they will return to you as a fan on your page.

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