If you are serious about good performance and finding a place on the first pages of Google and other search engines, you should apply these five tricks:
1. Focus on Mobile Layout
After 2017, Google started indexing mobile versions of websites first.
A report also shows that in 2017, up to 70% of internet visitors came from smartphones. So, bet your money on mobile users first and design your website accordingly.
If you want your site to perform well on both sides (mobile and desktop), you have sites using responsive design methods to change to the size of the user’s device/preferences.
2. User-Friendly Pages
Pages that are easy to navigate are favored not only by users but also by search engines. In such pages, readers spend more time. These pages also lead to more interaction with visitors and clicking on more backlinks.
3. Ensure Fast Page Loading
One of the important ideas in web development is ensuring instant loading.
Before you start optimizing your site, make sure it works well. Design your pages so they load cleanly and quickly. Get a simple design and make sure it’s not filled with tools and annoying ads.
Ensure that visitors have no difficulties at all on your pages, and ensure that pages that load quickly are useful for high indexing. In addition, slow pages have lower redirections and higher bounce rates.
4. Get High-Quality Content
Many of us may not know that good content is the main reason for improving search engines.
If you want decent content on your pages, follow these steps.
● Create unique and original content. No copying and pasting
● Write compelling and eye-catching headlines. Your headlines should attract readers and inspire them to read the entire page.
● Make your content actionable. Write in a way that motivates readers to do what you want them to do.
● Pose important questions that impact your site visitors and answer them, providing solutions directed toward results.
● Ensure the content you use on your pages is logical, suitable, clear, concise, and relevant to the topic.
● Use your keywords in the right places, and with appropriate density.
● Make sure your site has “how-to” and “question and answer” pages. These are user-friendly pages that Google and other search engines like and rank higher.
